Tag: Visual Design
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Color Association
Colors are key components in the ways audiences perceives and remembers a brand or product. This idea is known as color psychology.
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Personal and Business Identity
“Every typeface has its own personality and projects a specific character – choose wisely to set the right mood and tone for your design project”. – Cath Caldwell
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Business Branding
Branding is an important tool for all businesses. Cath Caldwell, the author of Graphic Design for Everyone, explains verbal, visual and emotional elements are most important while creating a brand. The brand I decided to work with is Fortified Performance. https://fortifiedperformance.fit/ Marisa Forti, the founder of Fortified Performance, is a passionate personal trainer who is…
Maeve Catherine 