Tag: Principles Of UX Design
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Shaping Design with Personas

Despite all the great aspects of Artificial Intelligence (AI) human perspective and guidance is required for UX Design, and most jobs. So Humanize your research with user personas.
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Effectively Being Empathetic

Empathy is an important step in the design process. At large, companies are going to rely on user data to track their sales success but the UX designers at that company will be looking reaching deeper and personally.
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Book Keeping Feelings

Humans are know to have overall opinions about the products they are using on an everyday basis. Explaining those opinions in feel/need statements can help a company or business improve.